7 Tips for Impactful Product Launch Videos + 15 Examples
Ready to launch a new product? Creating and promoting a product launch video can mean the difference between a successful launch and a flop. Videos increase traffic, engagement, and lead generation, and are shown to convince 82% of customers to purchase. This makes video a powerful marketing strategy to improve product awareness. Creating a product […]
12 Video Creation Tools for Collaboration, Sales, and Marketing Mastery
Whether your team is crafting a video to communicate internally, collaborate, improve the sales funnel, or build marketing campaigns, they need a video creation tool to do the job. Choosing the right platform means considering factors like user-friendliness, video quality, hosting options, and more. You’ll need a unique blend of features for recording, collaborating, editing, […]
7 Tips for a Memorable Pitch Deck That Gets Startups Funded
You’ve founded a new startup, and it’s time to secure some funding. You know that a pitch deck is a necessary tool for communicating your startup’s value to investors, but you’ve also heard that most founders’ pitch decks are notoriously bad. What can you do to stand out among the hundreds of startup owners pitching […]
11 Video Marketing Platforms for Small and Midsize Business Teams
Video marketing platforms are essential for a powerful marketing strategy. But, not all tools are created equally. Your team needs to create effective, high-quality marketing content efficiently and share it anywhere. When paired with useful analytics, features that streamline production, and elements that best convey your brand’s story, the right video marketing tool can take […]
10 Best Productivity Tools to Help Hybrid and Remote Teams Thrive
Many hybrid and remote employees enjoy the benefits of working from home, but 64% of managers lack the right tools to manage their remote workers. Part of this challenge stems from the fact that there are multitudes of remote-friendly tools available, and new technology changes the way teams work almost every day. Choosing the best […]
5 Essential Characteristics of an Interactive Product Demo with Examples
It’s an uphill battle capturing your user’s attention when they’re one click away from Netflix, TikTok, memes, and unread emails. If you don’t go above and beyond with your product demos, you probably won’t win their interest. Traditional product demos that merely narrate product specifications often fail to engage potential customers. This undermines your marketing […]
Your Guide to the Ultimate Remote Pair Programming Tool
Writing code is hard. Figuring out how to fix your code when you’re stuck can be even harder if you’re working solo. That’s where pair programming comes in. Traditionally done in person, this collaborative approach involves engineers pairing up to write or debug code. The rise in remote work brought us a new approach: remote […]
10 Video Marketing Tools Busy Marketers Can’t Live Without
Video is a powerful marketing tool, often untapped due to its learning curve or potentially high costs. Wyzowl found that one-third of marketers who don’t currently use video point to a lack of time as their biggest challenge, while 20% say it’s too expensive. The good news is there are a wealth of video tools […]
8 Ways to Perfect Video Email and Boost Open Rates
Our inboxes are overflowing, and it feels like the emails never stop. Between spam, newsletters, and personal communications, everything seems to blend together. It’s no surprise that it’s a struggle to get your marketing emails noticed. So how do you get your audience to open your emails instead of deleting them right away? Send a […]
How To Create Engaging Training Videos
Training videos can be hard to make, and harder to watch when you don’t have the right resources. Loom flips the script. Now it’s easier than ever to make entertaining, impactful instructional videos. Learn how to create memorable training videos, what content to feature, where to share your videos, and how to keep your teams […]
Top 7 Employee Communication Tools to Boost Engagement and Productivity
Constant emails, never-ending meetings, and miscommunication can leave employees feeling overwhelmed and disconnected—whether you have a remote or an on-site workforce. But what if there was a better way to communicate? That’s where modern employee communication tools come into play. In this article, we’ll discuss some of the best internal communication tools for employee engagement […]
Top 11 Product Management Tools for High-Performance Teams
As a product manager, your role covers a lot of ground. You have to create and maintain the product roadmap, communicate and collaborate with members of the product and go-to-market teams, and keep an eye on how customers are using your product, among other things. To do all of this well, you need a solid […]
Unlock Remote Team Success with 7 Online Collaboration Tools
Last year, 40% of Americans worked in a remote or hybrid work environment. That number is only likely to grow. And while remote work brings with it many benefits for both employers and employees, it does also pose one major challenge: Collaborating online. Thankfully, there is a huge variety of software tools built specifically for […]
Top 10 Tools for Remote Work Software in 2024: The Ultimate Guide
Remote work has its perks. The commute from your kitchen to your desk is far shorter than from your home to your office. Companies can scale their global footprint by hiring great talent across time zones. But those perks come with a price. Busy schedules, small windows for meetings, and more can take their toll […]
6 Foolproof Tips for Making an Instructional Video
Instructional videos are one of the best opportunities to collaborate and communicate with distributed teams. Instructional videos go beyond the presenter and viewer format of demos, marketing videos, or sales pitches. They introduce an interactive element: the presenter and viewer working together in real time. When you recognize that instructional videos are not about consuming […]