4 Strategies to Improve Hybrid Work With Communication
Professionals often refer to hybrid work as the “best of both worlds,” and for good reason. Hybrid work incorporates many of the strengths of in-person and remote settings for a more productive workplace, such as flexibility around work environments while remaining collaborative via technology. A hybrid workplace is the combination of in-office work time with […]
How to Use Account Based Marketing to Win High-Value Deals
Account-based marketing (ABM) allows you to focus your sales and marketing efforts on a small number of high-value prospects and boost your ROI. This leads to increased business growth, with 74% of account-based marketing programs reporting revenue growth, according to a 2023 benchmark study by Momentum ITSMA. Learn how you can use account-based marketing strategies […]
3 Principles for Customer Communication Success
This ultimate guide to customer communication covers all the information you need to begin meeting and exceeding customer expectations.
How to Make Employee Training Videos That Boost Performance
Keeping your employees equipped with the latest knowledge and skills is crucial for maintaining a competitive edge—both for your business and your workers. LinkedIn’s 2024 State of Learning report found that companies with a strong learning culture saw a 57% improvement in employee retention, while 80% of workers feel that employee training adds a sense […]
Top 5 Best Sales Video Software in 2024
Sales prospecting is a numbers game. But with the right tools, sales reps can make every interaction more impactful. Video is one of the most powerful tools for improving outcomes and building trust with prospects, and the software to help reps create content is getting better every day. With many new options on the market, […]
How to Create Sales Training Videos + 8 Examples
Sales training videos might be one of the last items on your to-do list, but they can push your team’s efficiency and performance forward. Only 74% of sellers achieve 70% or less of their sales quota, but imagine what those numbers might look like if your team was equipped with the latest and greatest sales […]
5 Best Video Trimmers and Key Features to Consider
You’ve finished recording your video. Now, all you need is the right video trimmer to make the final touches. If you’ve never used a video trimmer before, you might be wracked with questions or don’t know how to get started. In this guide, we’re going to show you how to choose and use a video […]
Top 10 Team Communication Tools for 2024
Team communications tools come in handy when you want to spare yourself a meeting—especially when that meeting could have been an email. On the other hand, it’s frustrating when you want to meet face-to-face, but not everyone can be in the same place, at the same time. In both cases, you’ve got to be able […]
Top 7 AI Video Editors: Pros, Cons, and How to Pick One
No amount of eye drops could fully soothe your eyestrain from editing product launch videos, videos for marketing campaigns, team messaging, or any other form of communication—and knowing that traditional editing is inefficient and costly worsens the sting. Enter AI. It’s changed the game for video production by creating fast, affordable, and automatic video edits. […]
12 Remote Collaboration Tools for Teams in 2024
You want the best talent you can get. But, logistics can get in the way. When your company’s based in Boston but the perfect fit for your role is in Berlin, that’s a problem. Well, it is if your company doesn’t embrace remote work. Remote work gives you access to talent around the world and […]
How to Create a GIF From a Video on Any Device
Do you sometimes watch a video and think, “This part is pure gold. I need to share it?” That moment of laughter, surprise, or pure joy deserves more than just a fleeting glance. Turn it into a GIF. Thanks to their easy-to-share nature, GIFs are a powerful tool for engaging your audience, expressing emotions with […]
Tutorial: How to Embed a Video in Google Slides
You’ve spent hours on a pitch deck for a sales meeting or an important presentation. Now you’re almost ready to showcase your product or present an idea. But when you add a video link, it looks like a serial code, and you have to leave the presentation to watch it, which will distract everyone involved […]
How to Embed a Video in PowerPoint and Elevate Your Slides
Have you ever sat through a dull PowerPoint presentation that left you struggling to keep your eyes open? Static slides crammed with text and bullet points aren’t enough to captivate your audience. You can turn a monotonous presentation into an engaging one by embedding videos into your slide deck. Not only do they attract attention, […]
How To Do a Screen Recording: Desktop and Mobile
Stuck on a tech issue, but explaining it over text messages or calls feels like a game of charades? You describe the error message in detail, but your colleague is still missing the picture. In a different scenario, you share a crystal-clear recording of your screen, highlighting exactly what’s happening on your screen and making […]
How to Screen Record on Windows: A Step-by-Step Guide
Sometimes you can’t find the right words to convey an idea or technique. What started as a quick note to explain your color choice for a recent design prototype ended up turning into a full-blown, 500-word email. After spending more time than you wanted to on writing and editing your email, it might hit you […]