Video Types
How to Craft a Compelling Video Resume and Land Interviews
It’s no wonder job hunting is stressful. There’s a ton of competition—the average online job posting gets more than 250 applications—and it’s hard to rise above the noise. How do you get your application noticed? A video resume is a great place to start. Replace that overstuffed PDF resume that you had to write in […]
5 Video Presentation Techniques for Maximum Impact
Traditional slideshows can be a snooze-fest. You know, the kind where the people read aloud the text on the slides verbatim while you’re also reading the same text yourself. The flood of information and monotonous narration don’t help their case either. How will you transform your lackluster, one-way presentations into captivating experiences that leave a […]
How to Create Effective Explainer Videos with 13 Examples
If you’re wondering why brands use explainer videos, imagine this. On a busy workday, your boss asks you to find a project management tool for your company. After a quick Google search, you see a couple of leading software solutions and head to their sites for more information. The first one has a long homepage […]
7 Tips for a Memorable Pitch Deck That Gets Startups Funded
You’ve founded a new startup, and it’s time to secure some funding. You know that a pitch deck is a necessary tool for communicating your startup’s value to investors, but you’ve also heard that most founders’ pitch decks are notoriously bad. What can you do to stand out among the hundreds of startup owners pitching […]
8 Ways to Perfect Video Email and Boost Open Rates
Our inboxes are overflowing, and it feels like the emails never stop. Between spam, newsletters, and personal communications, everything seems to blend together. It’s no surprise that it’s a struggle to get your marketing emails noticed. So how do you get your audience to open your emails instead of deleting them right away? Send a […]
6 Foolproof Tips for Making an Instructional Video
Instructional videos are one of the best opportunities to collaborate and communicate with distributed teams. Instructional videos go beyond the presenter and viewer format of demos, marketing videos, or sales pitches. They introduce an interactive element: the presenter and viewer working together in real time. When you recognize that instructional videos are not about consuming […]
How To Make a Video on YouTube
Video content is taking off. It’s an engaging content medium perfectly optimized for on-the-go viewing. And, YouTube is the world’s leading video platform, with 1.7 billion unique monthly visitors, which is why leveraging this platform should be part of every marketing strategy. Yet in 2022, it’s no longer enough to make YouTube videos, publish them, […]