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4 Strategies to Improve Hybrid Work With Communication

Professionals often refer to hybrid work as the “best of both worlds,” and for good reason. Hybrid work incorporates many of the strengths of in-person and remote settings for a more productive workplace, such as flexibility around work environments while remaining collaborative via technology.  A hybrid workplace is the combination of in-office work time with […]

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How to Use Account Based Marketing to Win High-Value Deals

Account-based marketing (ABM) allows you to focus your sales and marketing efforts on a small number of high-value prospects and boost your ROI. This leads to increased business growth, with 74% of account-based marketing programs reporting revenue growth, according to a 2023 benchmark study by Momentum ITSMA.  Learn how you can use account-based marketing strategies […]

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3 Principles for Customer Communication Success

This ultimate guide to customer communication covers all the information you need to begin meeting and exceeding customer expectations.

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How to Make Employee Training Videos That Boost Performance

Keeping your employees equipped with the latest knowledge and skills is crucial for maintaining a competitive edge—both for your business and your workers.  LinkedIn’s 2024 State of Learning report found that companies with a strong learning culture saw a 57% improvement in employee retention, while 80% of workers feel that employee training adds a sense […]

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Top 5 Best Sales Video Software in 2024

Sales prospecting is a numbers game. But with the right tools, sales reps can make every interaction more impactful. Video is one of the most powerful tools for improving outcomes and building trust with prospects, and the software to help reps create content is getting better every day. With many new options on the market, […]